A man with gray and dark hair, wearing a dark sweater, sitting indoors near black curtains in a restaurant or cafe. He appears to be speaking or listening, with a focused expression.

Hi, I’m Andreas. I spend most of my time helping brands with strategy. Apugraphy shows what I see in between.

Photography is the thread that runs alongside: documentary work that grew out of diving into business and brand stories – and, just as much, out of everyday life.

Some of it is work, some of it is family, travel, the city. The way of looking is the same.

CHARACTER-DRIVEN PORTRAITS

Woman with curly hair and glasses sitting at a table, smiling and looking upward.

    • Initial conversation to define preferences and aesthetic style

    • 90-minute shoot

    • 1–2 locations (studio, outdoors, your place)

    • 10–20 carefully edited images in your private password-protected gallery.

    • Ability to order prints straight from your gallery

    • First three images within 24 hours

A red dress hanging on a wall hook, with a leopard print stool below it, in a room with wood panel walls and a full-length mirror on the right.

CREATIVE BRAND IMAGERY

    • Initial briefing session to establish the desired outcome.

    • 2-3 hour shoot

    • Location specified by client; happy to assist

    • 40–50 carefully edited images for website and social media

    • Up to three different editing styles

    • First 10 images within 24 hours

    • Videography available upon request

A man with glasses and a black t-shirt working on a woodworking project in a workshop, using a tool on a piece of wood on a workbench.

DOCUMENTARY STORYTELLING

    • Initial briefing session

    • Four sessions, each lasting one hour, scheduled over a mutually agreed period; most commonly: one session a week.

    • 80-100 carefully edited images for private use, websites, and social media

    • Three distinct editing styles

    • First five images delivered within 24 hours after each shoot

    • Videography available upon request

Logo with the words 'AtlasHarmonic' in black and white, with 'Atlas' in bold font and 'Harmonic' in a thin, elongated font.
ZIMMERMANN logo in black text on a white background
Logo with interconnected gray and red shapes above the text 'TAYAN' in gray
Dimitri Vargas logo with text in black font on a white background
Yendou logo with stylized black squares and the company name in black text.

Let’s talk.

You can use the form or just give me a call.

Andreas Puffert
134 Rue du Faubourg Poissonnière
75010 Paris

hello@apugraphy.com
+33 (0) 666 47 25 48